Eurogiro Newsletter - August 2014 - page 3

Eurogiro News
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‘Eurogiro is on track’ members say in survey
Eurogiro conducted the most comprehensive survey in our 20 years of history on the views of our members.
We can conclude that Eurogiro is in line with its members’ priorities and wishes.
“Although we expected, and certainly
hoped, this to be case” says Michel Stuijt,
Eurogiro CEO, “it is obviously good to have
the data to prove it”. The survey provides a
unique base for adjusting Eurogiro services
and planning future initiatives. Members
confirmed that the connections that Eu-
rogiro provide are very valuable, in terms
of both the technical connectivity and the
relations between members.
Focus points and main indications
Eurogiro wanted a broad picture of
members’ views on Eurogiro as a global
payment community. How satisfied are
members with Eurogiro in general? With
the products and services provided by Eu-
rogiro? What are members looking for from
Eurogiro in the future?
Amongst the members who participated in
the survey, the largest segment by far is
the group of core members, who find that
Eurogiro met their expectations and who
are looking to increase business with other
Eurogiro members. Members in general
gave good scores, and well above aver-
age scores, to the services they receive.
In short, members gave particularly
high ratings to the services provided by
Eurogiro staff, the network management
and the settlement service provider. Also,
most respondents cite that basic products
from Eurogiro and the website are very
good and useful. As expected, the survey
also pointed to a few areas of improve-
ment, which Eurogiro is now carefully
considering. The survey also probed into
the Eurogiro pipeline of services on which
the respondents generously offered their
priorities and comments.
Respondents & response rates
404 people with roles that involve Eurogiro
were invited to participate. These people
had business responsibilities or various
operational responsibilities. We had re-
sponses from 70% of all member organi-
sations, and a response rate of around
35%. Respondents offered more than
100 comments, ranging from a few critical
remarks on specific issues, to suggestions
and outright praise.
The survey was in English only, the com-
munity language in Eurogiro, and not
anonymous. It comprised a mix of quick-
to-answer closed questions and open
invitations to comment. Given that some
of these elements could cause invitees
to decline to participate, Eurogiro is very
pleased with the level of participation. In
a sense, the participation underlines the
message that Eurogiro members are en-
gaged and supportive towards Eurogiro.
The work ahead
Members want Eurogiro to continue to
expand its reach and enable more busi-
ness. New members, new corridors
between existing members, and increased
use of current products, are all in demand.
Eurogiro should expand its role as match-
maker. Eurogiro is investigating how best to
do this, maybe by deploying new ways and
introducing new services. The time ahead
will bring much discussion and consider-
ation between Eurogiro and our members
and amongst members.
In a way, this is in essence what Eurogiro
is about and what members confirmed they
appreciate from being in the Eurogiro pay-
ment community.
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Eurogiro should expand its
role as matchmaker
Members want Eurogiro to
expand its reach and enable
more business
Basic products from Eurogiro
and the website are very good
and useful
negotiating power towards circuit payment,
the link between banks and postal organi-
sations, and by developing innovative and
mobile services.
The Eurogiro Board you will be chairing
now includes members from the Philip-
pines and Canada. What will be the main
objective of the newly elected Board?
Extending the Eurogiro Board with par-
ticipants from the Philippines and Canada
is a natural step in demonstrating global
scope and brings in expertise from pay-
ment experts based in countries outside
Europe. I am certain this will strengthen
the current network and will facilitate Euro-
giro’s expansion of its services towards the
needs of new customer targets.
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